About Us

Our Mission

Our mission is to enhance the experience of our fellow Jeepers by providing them with a more comfortable ride. We strive to offer the best products to insulate Jeeps against harsh temperatures and by reducing unwanted road noise. Our main goal is to exceed our customers' expectations of how a company behaves. That is reflected in the quality of our products and customer service.

About Us

Proudly made in the USA since 2009, Hothead Headliners are Jeep products designed & manufactured by Hothead Headliners, Inc.

Based in Boise, Idaho, we are a small, family-run business that takes a lot of pride in our work. Our products are made using only quality materials and are individually fabricated and inspected by experienced upholsterers. Every headliner is custom-made, which produces much higher quality than you would get from a factory with assembly lines.

When we're not making your Jeep experience better, we love to get out into the Owyhee Mountains and enjoy new trails with local Jeep groups! 

The Hothead Story

My name is Mark Ambrose, the founder of Hothead Headliners. I have been working in the upholstery business most of my life, ever since my dad taught me the trade when I was still a teenager.

In 2009, I was working as an upholsterer for a high-end, car restoration shop when my wife's brother, Dan approached me with a kind of funny complaint. Dan told me that with his hair now thinning, he noticed his head was getting hot while riding in his Jeep. Knowing that I was an upholsterer, Dan asked if I could fabricate an aftermarket headliner for his Jeep Wrangler hard top and the rest is history.

I created the first prototype a month later and my brother, Brad actually came up with the name. Hothead Headliners was very obvious to him after I explained the problem we were trying to solve.

Since there weren't any good alternatives on the market, I thought I had a pretty decent idea that could solve a lot of pain points many Jeep owners have with temperature and road noise. I posted on the JK Forum and received a lot of interest, so I started making headliners in my single car garage. I officially launched our website in August of 2009 and within six months, I was able to transition to Hothead Headliners full-time.

Over the past 10 years, we have made several improvements to our headliners and continue to work on new features and products to make your Jeep experience even better.

Thanks for checking us out!
-Mark Ambrose


We can always be reached by phone or email.
Contact Us Here!